PPC Business Investigation
Before we are in a position to actively campaign on your behalf and bring commercial value through pay per click advertising we need to understand more about your industry, your business and the specific circumstances within which we need to operate.
Our complementary SEM consultation includes an investigation into elements that define a PPC campaign which allows us a wonderful opportunity to work closely with industry experts and define a fit-for-purpose pay per click package.
We will look at the following organisational aspects prior to progressing agressively with campaigning:
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Budget Allocations
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Core Business Focus i.e. B2C or B2B
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Internal Performance Objectives (Strategic outlook)
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Industry Specifics
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Online/Offline Market Competitors
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Perceived Customer-base
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Current development resources




